This attack is being used in the wild.
UPDATE: ISC has since introduced some features to bind to mitigate this attack.
fetches-per-zone The maximum number of simultaneous iterative queries to any one domain that the server will permit before blocking new queries for data in or beneath that zone. This value should reflect how many fetches would normally be sent to any one zone in the time it would take to resolve them. It should be smaller than recursive-clients. When many clients simultaneously query for the same name and type, the clients will all be attached to the same fetch, up to the max-clients-per-query limit, and only one iterative query will be sent. However, when clients are simultaneously querying for different names or types, multiple queries will be sent and max-clients-per-query is not effective as a limit.